Apoorva Kasam

Apoorva Kasam is a Global News Correspondent with TalkCMO. She has done her master's in Bioinformatics and has 18 months of experience in clinical and preclinical data management. She is a content-writing enthusiast, and this is her first stint writing articles on business technology. She specializes in marketing technology, data-driven marketing. Her ideal and digestible writing style displays the current trends, efficiencies, challenges, and relevant mitigation strategies businesses can look forward to. She is looking forward to exploring more technology insights in-depth.

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Robotic Process Automation (RPA) in Finance: Driving Efficiency and Productivity

Banks continue to adopt technologies to facilitate strategic and analytical decision-making. But they still have to deal with tedious and redundant tasks. Robotic Process...

CRM in Banking: A Comprehensive Overview

A robust customer relationship management (CRM) is the backbone of any organization. For banks, it is the vital link to understand their customers' needs...

How Generative AI has transformed FinTech

GenAI tools have boosted the efficiency and accuracy of financial applications. It has reformed all financial operations- from fraud detection to tailored financial planning. GenAI...

Top 10 FinTech Trends to Look Out for in 2024

The financial services sector has become more diverse and competitive with the rise of digital technologies, business models, and niche use cases. From embedded...

Web 3 in Banking

Web 3 incorporates NFTs, Blockchain, smart contracts, and digital currencies. Web 3 in banking reduces operational risks and boosts transaction security. It helps banks...

IoT in Finance

The Internet of Things (IoT) in finance improves customer experience, streamlines operations, and facilitates data-driven decisions. IoT collects and transfers data efficiently, saving time and...