Vantage International Group Limited (“Vantage” or “Vantage Markets”), a multi-asset broker, is pleased to introduce Alexandra Mary Hirschi, of Supercar Blondie, as its brand ambassador. Mark.
This partnership marks an important step between an online broker and a social media publisher, aiming to leverage their respective expertise to provide accessible and relevant financial education on both Vantage’s platforms and Xplained, the channel online tutorial from Supercar Blondie.
Marc Despallieres, Director of Strategy and Commerce at Vantage, said: “We are delighted to be working once again with Supercar Blondie, who joins us as our brand ambassador. Her spirit of adventure, her taste for technology and her attraction to the whole world make her the ideal partner to increase the awareness of the Vantage brand with a younger and more informed audience. I know his unique style of presentation will help democratize trading and make it accessible and relevant to everyone.”
The social media editor attracts more than a billion views per month across the group, and has more than 85 million followers worldwide. As a leading voice and influence in a traditionally male industry, Supercar Blondie embodies Vantage’s beliefs in women’s empowerment, alongside a shared Vantage commitment to innovation and climate action, which aligns with Vantage’s partnership with NEOM McLaren Extreme E.
Alexandra Mary Hirschi added, “I’m all for bringing exciting and transformative content to our audience. One of our main goals for 2023 is to empower our audience by providing accessible financial education material. With that in mind, I’m thrilled to partner with a market leader like Vantage to raise the bar for financial education & boost everyone’s financial literacy. Vantage is a generous company, and I can’t wait to see the impact we can have together. »
This announcement marks a strengthening of the partnership between the two companies which was first established in 2022 when Supercar Blondie participated in the Blue Carbon initiative in Sardinia, Italy, for the official launch of Vantage’s ESG process and awareness. to climate change.